top of page
FULL INTERACTIVE CAMPAIGN
EAT GLOBAL LOCAL
PROBLEM TO SOLVE:
Small businesses, especially restaurants, have been economically struggling through the COVID-19 pandemic.
​
PEOPLE VISITING SMALL BUSINESSES MULTIPLE TIMES A WEEK
People said ONCE THINGS OPEN UP...
Post Pandemic
34%
78%
Pre Pandemic
75%
Restaurants are facing their
"worst economic crisis on record"...
would return to dining in...
of the 25% that voted to continue carrying out,
61% said it was because it was easier,
not because of safety...
64% of people's spending habits changed... and people fell into the enjoyment of convenience.
pre pandemic
1 out of 20 people ordered food digitally
now
1 out of 5 people order food digitally
So... we need to create an EXPERIENCE worth breaking their new, convenient routine!
INSIGHT:
People aren't able to travel internationally & are missing out on trips they wanted to take because of COVID-19.
​
IDEA:
We are going to help restaurants by emphasizing that you can experience all the cultures of the world
at the restaurants right here, by home.
to launch
the campaign...
Map Installments
in downtown areas
to STICK everywhere...
to flag you down...
Window Signs with the Flag
and "Come taste *country name*
in corresponding language
QR Code Logo Stickers on
signs throughout town
All items can be scanned to take you automatically to the " Eat Global Local" website
to put the world in your hands...
to fill you in...
Social Media posts and magazine articles
that highlight the families behind the food
to fill you up...
with recipe filled tiktoks
& solve your problem...
Banner Ads on
Travel Agency Websites
Anchor 1
bottom of page