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In the heat of the California wildfires, inmates were being used to fight fires while incarcerated but weren't allowed to become firefighters after they were done in prison. This Print PSA Campaign was directed to create conversation around this issue.
Propaganda is one of the oldest ways to inform people while promoting political topics. While referencing historic propaganda posters, this print campaign was created to invoke feelings of responsibility for readers when it comes to caring for the planet, while educating them that supporting Burt's Bees and their environmental initiatives is a valuable (and simple) first step to action.
With players sweating through their batting gloves at record speeds with the high number of games played and the hot temperatures they're played in... players want batting gloves that are BUILT for the heat.
Farmacy Foods wanted to show the people of Detroit that they were there in the community, for the community. To help people see their commitment to helping them in a total sense, part of. our full campaign was printed maps that went in bus stops to help show where urban gardens, soup kitchens, and other benefiicial places were located.
